Kelvin Soo drives operational excellence and innovation at Materia Logic, blending deep experience in project management, blockchain technology, and process optimisation. His career spans engineering, backend development, and co‑founding ventures that streamline complex operations for clients entering and scaling in China.

As co‑founder of TaoTaro, Kelvin simplified cross‑border e‑commerce by creating a platform that helps businesses launch and manage WeChat stores with speed and compliance. At Materia Logic, he applies the same adaptability and systems thinking to deliver premium services that help organisations modernise, scale, and stay ahead of change.

Kelvin’s background includes leading high‑profile web projects at the University of British Columbia, advising on technology roadmaps for major financial institutions, and building blockchain expertise through years of hands‑on research and application development. Known for his curiosity and rapid‑iteration mindset, he thrives on turning complex challenges into measurable results.